The Marketing Gurus: Lessons from the Best Marketing Books of All Time Vendor Code_V0697 Nien Cheng

Nien Cheng

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The Marketing Gurus: Lessons from the Best Marketing Books of All Time Vendor Code_V0697 Nien Cheng"Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that includes one all new, previously unpublished summary." The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals, business students, and anyone curious about how marketing has evolved.